There are still only 12,000(!) digital magazines in the largest online store, Apple’s Newsstand, and people are hungry for content in the digital format.
In 2012, over 25 million digital editions of the Top 100 magazines sold through Apple’s Newsstand were downloaded to digital devices.
Demand for magazine apps is growing exponentially and with this boom comes new marketing opportunities for businesses and new revenue streams too – subscriptions, in-app purchases, upsells and advertising revenue.
Right now, digital publishing offers a huge first-mover advantage and we at Digital Iconic are helping our clients capitalize on that and build iconic brands.